Enterprises are turning to home improvement market stone plight

On the 18th , the National Federation of stone composite panels Industry Association Professional Committee held a general meeting at the head of the Chamber of Commerce, the Secretary-General Lishan Li to attend. Despite a foot injury suffered while back , but this did not stop her passion for chamber work , take mine, into the enterprise, Lishan Li pitching moment CHINA MANUFACTURED STONE VENEER .
Lishan Li recently in an interview with reporters , said that despite the past two years, the stone industry is facing difficult times , but domestic consumption does not fall by the stone , the current development of stone industry ushered in the home improvement market maturity period CHINA MANUFACTURED STONE VENEER.
Domestic stone did not fall by the amount of
The past two years , in the export market disruption and national macro-control policies under the double impact , stone industry slowed down in May this year, four or even negative growth. It was even issued with emotion: " stone industry best time has passed ."
In this regard, Lishan Li suggested that not only is the stone industry , many domestic industries are plagued by difficulties. Affected by financial crisis , the international market demand for primary products , the U.S. economic recovery is still weak , the euro zone economy for six consecutive quarters of decline , the yen depreciated ...... these factors have on China's economic development had an impact CHINA MANUFACTURED STONE VENEER.
"Faced with complex economic situation, we must keep a clear head , it is necessary to fully understand the seriousness of the problem , can not produce pessimism ." Lishan Li said that although the policy adjustments affect the real estate market and the construction of public projects , but the amount of stone not only did not decrease, but is increasing, this is because the renovation of municipal projects used a lot of stone . Although unable to maintain sales in the stone a few years ago 20% -30 % growth rate , but still can be maintained at more than 15% CHINA MANUFACTURED STONE VENEER.
Lishan Li said that the stone enterprises, the most important thing is to enhance the sense of urgency, to learn how to "Shaolin boxing ", " Wudang boxing ", but want to learn " shadow boxing" , Lianhaoneigong homeopathy CHINA MANUFACTURED STONE VENEER.
How Lianhaoneigong ? Lishan Li believes that we must first understand the future industry trends , in addition, from the management innovation, technological innovation, process innovation, marketing innovation, comprehensive approach to improve themselves CHINA MANUFACTURED STONE VENEER.
" Stone industry has been 30 years of history, but many people still remain in the concept of the old-fashioned way of extensive management , in order to obtain profits at lower product quality, price war blindly , or do not pay attention only concerned sales services , such short-sighted behavior is bound to affect the industry 's development and growth . " Lishan Li expressed CHINA MANUFACTURED STONE VENEER.
Turned to the home improvement market to the "four off"
"Second Stone Industry climax coming ." Speaking of the future judgment of the situation when the stone industry , Lishan Li said , the national " five" plan proposed to implement the new urbanization , which will drive the rapid development of decorative building materials CHINA MANUFACTURED STONE VENEER.
" According to statistics, last year, the amount of tile nearly 80 million square meters, while the amount of stone more than 400 million square meters , which shows the amount of decorative stone is still much room for growth ." Lishan Li said CHINA MANUFACTURED STONE VENEER.
So, from the stone industry transition to the home improvement market tooling market , how long ? Which again crossed the threshold ?
In Lishan Li seems , from the tooling market to the home improvement market , stone enterprises to lead a " four off ."
First, in marketing , and to strengthen ties with designers, decoration company in the butt. Many designers natural properties of the stone , size , color matching does not understand , and therefore more willing to choose to market maturity, is too handy with tiles . If we can work closely with designers , will greatly enhance the amount of stone CHINA MANUFACTURED STONE VENEER.
Secondly , the development of standardized products and the establishment of standardized service system. This is the stone prices on home improvement market , to expand production capacity of the basic conditions . Only product standardization, standardization of services , consumers and designers can glance CHINA MANUFACTURED STONE VENEER.
Again , build home improvement brands. The material cost is not higher than tile stone high, but the price is higher than many high-end tile stone, this is because the brand produces added value. Stone to enter the home improvement market , they must establish the brand CHINA MANUFACTURED STONE VENEER.
Finally, to improve product quality, enhance consumer guide . Many people worry stone with radiation, worried composite panels easy to aging, it is not right . Enterprises should strengthen propaganda and guidance, so that consumers correctly understand the composite panels CHINA MANUFACTURED STONE VENEER.