2013年5月12日星期日

Mahogany furniture acclaimed popular mid-range products

Decline after 2012, 2013 mahogany furniture and red. According to the report, originally quietly mahogany market in the near future many new actions: left the sea furniture new Redwood City, Yoshimitsu Furniture City Ring Road in Fuzhou new mahogany hall, Asia Furniture City in April just upgraded mahogany hall ...... not only so, there are some local Furniture City ready to reinstall the upgrade mahogany hall recently to expand the proportion of mahogany furniture in the furniture city.
 
The industry source said, increase the proportion of the mahogany Museum has a direct relationship with mahogany furniture sales rose for the year.
stone coated metal roofing tile Careful study, mahogany furniture to get rid of a superior attitude in the past, postures, approachable extension off the mid-range market, becoming a major cause of recent mahogany market sells.
 However, faced with the pressure of rising raw material costs go hand in hand, mahogany furniture can last close to the people into the market, the popular market?
 
Museum specializing in market mahogany increased
 
"Fuzhou mahogany hall multiply!" Recently, a man of the mahogany furniture business 10 years, Mr. Chen told reporters revealed that from the beginning of the year, Fuzhou local Furniture City in the field of mahogany furniture moves frequently.
 
In this regard, the reporter visited a number of home stores in Fuzhou. The beginning of the year, left the sea furniture adjustment of the largest in 11 years, with 5,000 square meters of ultra-large-scale professional Redwood City signs debut Rongcheng; Furniture City March 15th Yoshimitsu additional 600 square meters in urban areas Wanbao district Museum of mahogany boutique; the end of April, the Asia Plaza, home of 5000 square meters of mahogany cultural city re-opening, the new upgrade of the main business Guangdong, one of the top ten mahogany brand Hongfa mahogany. In the period May, has more than ten years of design, research and development, manufacturing experience, never mind mahogany also introduced value feedback activities by small holiday attract popular.
 
Sales rose three percent
 
Home store sales on the degree of attention with the rise of the Mahogany Hall inseparable.
 
It is understood that the mahogany market experienced a low period in the second half of 2012, New Year's Day and Spring Festival after rapid warming, Up to 51, compared with the same period last year, sales increased approximately 30%. Which the package price 10,000 to mahogany furniture, an increase of more than twenty thousand range. "I think Myanmar pear furniture made of very good, not good-looking pattern, color, price is not high, the working-class affordable, pretty good," left the sea a furniture store buyers, told reporters.
 
Asia Furniture City, Chen Guanghui, general manager, told reporters that sales from the product point of view, Myanmar pear, African pear wood in South America and mid-range products off faster, the demand for bigger. "A set of solid wood furniture price in more than 10,000 yuan, while the six sets in grade mahogany furniture prices in more than 20,000 yuan, to spend more money you can buy a better quality of mahogany furniture, this price makes mahogany furniture more popular. "
 
Dictates interpretation hedging demand
 
Myanmar pear, for example, a set of five pieces of Ming-style seat, the price of 2012 about 3 million this year, edged up 10%, to 33,000 yuan. , Mahogany furniture as a "Chinese culture", both practical and cultural connotations, its store of value function is also a great tool to attract the consumer's attention.
 
Leather sofa of a set of five or six million hair, regardless of how to care for five or six years, how many there will be some wear and tear, devalued, but not the same mahogany set of five or six million mahogany furniture, with five or six , the basic will not have much wear, under normal circumstances the price of recycling is not there will be a great gap between the mahogany in the proper use, will have a certain patina, is a natural formation, the color is more mellow look better. "Yoshimitsu furniture City Deputy General Manager Zheng Hao says.
 
"Under normal circumstances, the mahogany furniture every year or about 5% to 10%, and mahogany raw material scarcity, which to some extent have a store of value." Many furniture city official told reporters, to buy mahogany consumers of furniture, a lot of fancy mahogany store of value.
 
Cost-effective products to meet the public
 
In general, the range of mahogany furniture is more extensive, such as lobular red sandalwood, big leaf sandalwood like high-end mahogany, set the price of hundreds of hundreds of thousands of people feel mahogany furniture unattainable.
 
Mahogany furniture sales over the fire, mostly in the end varieties. For example, chicken wings as the first table seven set over eight thousand yuan, South American rosewood six sets ten thousand dollars, almost African rosewood ten thirty thousand yuan ...... these prices in the market with solid wood furniture.
 
Mahogany furniture has entered the era of competition cost-effective. "Liao total, left the sea Furniture City, frankly, in addition to throwing the investment function of the high-end mahogany, mahogany furniture market launch is more cost-effective for ordinary consumers. "After all, the limited demand for high-end and high-end products as the mahogany, in the current market in order to expand the demand, price and materials to make some changes and concessions in order to attract more consumers."
 
Market segments
 
In addition to the increase in market demand, the local furniture this large-scale enter the mahogany market, there is another reason?
 
There are people in the industry, told reporters that the emergence of the theme of mahogany mahogany Pavilion, furniture stores is the inevitable result of further market segments. "With the entry of well-known brand stores Macalline, home, Fuzhou furniture market regional pattern is emerging, has entered a new stage of brand competition, consumer home stores have begun to have higher requirements . "
 
As a local furniture city, an advantage in the fierce market competition, you have to play special cards.
 
The industry Mr. Chen further explained that: "end mahogany furniture as a growing consumer types, the attention of many stores, the reason they want this part of the demand for independent dig deeper through clear positioning, market segments with professional services to attract consumers, to establish a reputation consumer group. "
 
Steady rise in the price outlook
 
According to the report, the China National Forest Products Association recently announced that with effect from June 12, 2013, Rosewood will be included in the international two key protected wild plants, will limit the import and export, the future or become a scarce wood species. Industry estimates, the next red wood raw material prices rose rapidly.
 
In addition, some Southeast Asian countries banned the export of high-end wood raw material from the end of last year, timber prices began to rise. 
stone coated steel roofing tile Or wood is Southeast Asia's high-end materials, such as Laos Rosewood, an increase of about 10%, but more low-end African pear wood of relatively stable prices.
 Wood raw material market implications of this change next mahogany furniture market?
 
"The mahogany finished products now on the market is still stock last year, the original wood processing, also prices does not appear, but the newly started doing furniture, the price is bound to rise." People in the industry is expected this year, mahogany furniture market will continue 5% to 10% gain.

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