CHINA STONE VENEER
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High-end and low-end supply needs, doors
and windows market now constitutes a major contradiction. This year, home
building materials market is still in a downturn, the market downturn, the
competition is heating up , so many small and medium manufacturers felt
tremendous pressure to survive . Under the predicament , the majority of
manufacturers do about it ?
CHINA STONE VENEER
Face the dual challenges of internal and external
Industry generally believe that state
regulation of the real estate market, but also indirectly makes the home
building industry " is regulated ." This is caused by home building
materials market " is not busy season " phenomenon external causes.
Real estate control policies in the
purchase allows consumers become more hesitant and cautious , combined with a
wide variety of marketing activities , more and more consumers for
normalization of promotional activities have lost interest , businesses want to
increase sales even more difficult. CHINA STONE VENEER
In addition to affecting the national real
estate control policies , the overall domestic industry market competition is
also an important aspect of the enterprise suffers . Overall home market
potential, profitable, many companies want to share a piece of the overall home
this big "cake " on. As more and more enterprises to enter the field
of overall home , had a great market , " cake" naturally more of the
smaller , market competition will become increasingly fierce.
CHINA STONE VENEER
Breakthrough Strategies need to "tailor"
Faced with such challenges , Sichuan, home
business really do about it ? Nine are building network Xiaobian recently
visited a number of companies found that some enterprises for their own
development path indecisive , not knowing in the end is the route to go to
diversify or fine of course.
For the case of diversified development
path , the industry has success and failure , some view them as a magic weapon
for business success , it was them as business development trap. Friends of
furniture ventured into the field of custom home , less than half the time to
join nearly 200 dealers ; Pearl custom doors and furniture production line
decisive start , the project achieved gratifying results ......
Friends of furniture , pearl furniture
companies are diversified development success stories, they are for those
trying to achieve diversification , development of new products in the field of
enterprise brought great confidence. CHINA STONE VENEER
And those trying to make the whole
enterprise is different, fine roadmap requires companies to have accurate
market positioning , a clear lock their consumer objects in the product
positioning themselves completely to meet the needs of consumer objects and
in-depth research . The emperor came to upholstered furniture standard
furniture is one of the products adhere to the refinement of the business.
I believe that companies should choose
their own development path in accordance with the specific circumstances .
Enterprises must first understand yourself, know yourself, know their strengths
and weaknesses , and secondly to understand the future development trend of the
industry , the only way to science , rationally choose their own direction.
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