The doors of the market "Hundred Flowers" how to make various brand stand out

The wood industry is a typical consumer concern industry, the doors of the brand to get together a very serious problem, doors companies and distributors want to have a fan as in the regional market, but either I do not know how to operate the regional market, either a little action, but The harvest is minimal.
The wood industry Everyone knows that to do cell joint decoration company, however, the total effect is unsatisfactory. The door market Ouliya official pointed out that this is actually a common problem of many doors companies and distributors, marketing lack of core strategic guidance, so which is which, so the market is up and running like groping in the dark, take a lot more detours . stone coated metal roofing tile
Joint Decorative channels mode
Decoration company in the face of the customer are the doors of potential target consumer group, the Joint decorative channels, but also the regional market short term to enhance the sales strong practice, the Joint decoration company mainly in two ways one is in cooperation with the decoration company, kinds of cooperation with decorative designer.
(1) collect all regional markets decorative and designer, select the the local influential brand power decoration company in accordance with the nature of the decoration company, brand influence, strength. In cooperation with these decorative directly grafted its brand power to quickly start the market.
(2), the timing of the cooperation with these decorative generally choose cell promotion for some time, at least the basis of a certain brand of brand in the industry, then the resistance of the cooperation will be greatly reduced.
(3), can be taken in cooperation with designers, decorative companies completely blocked. Designers have to choose the designers of the key decoration company director (main case), a company selected at the beginning about 2, but also extended to some other company's main designer.
(4), decoration companies and designers from point-to-line-to-face operations to complete the decoration company channels, through its centralized referral, and quickly occupied the mind of potential consumers.
District Extension mode
District Extension in the wood industry is a very important channel to promote the activities, it is the most direct-to-consumer marketing behavior of potential targets, and also important for the doors of businesses.
(1), the collection of all residential real estate in the regional market, including the old district and the new district, the district where the list to find their own brand of potential customers, in accordance with the levels of consumption. The location of the cell, the level of the grade, residents were graded, find local influence key districts, the majority of the district's residents should be opinion leaders, consumer trend of the guide, on behalf of the local consumption leading level.
(2) these key districts lasting ordered publicize and demonstrate: such as the new district, the date submitted, until renovation over, do live demonstrations and publicity; the old district to carry out the service convenience the activities, such as the doors mobile clinics to improve affinity for the brand and reputation. Focus on advocacy in carrying out these cells, but also to work for.
(3), agglomeration brand through these cells as well as in the upper echelons of these neighborhoods and potential customers word of mouth spread quickly in a short period of time to build brand awareness, to solve the problem of consumer awareness, guide the propensity to consume, a short period of time Start the market.stone coated metal roofing tile
Doors get together mainly concentrated in the building materials market or supermarket, but this does not mean that the wooden door sales is passively waiting for consumers to patronize. Because that market competition is a cognitive war, who should occupy the minds of consumers, who will become the regional market leading brands.